In customer-focused organizations, retention or keeping customers for sustained periods yields better results than acquiring new customers. According to the Harvard Business Review, “Depending on which study you believe, and what industry you’re in, acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one…. If you’re not convinced that retaining customers is so valuable, consider research done by Frederick Reichheld of Bain & Company (the inventor of the net promoter score) that shows increasing customer retention rates by 5% increase profits by 25% to 95%.”
The criticality of learning customer retention strategies are therefore evident.
Ken’s course on this topic presents approaches that can be directly applied to the job made easily understandable with real-life scenarios and examples.
------------ Course Price: ₹ 600 ------------
Making an effort as a group to achieve a common goal improves efficiency, boosts individual morale due to improved camaraderie and overall increases productivity. Every member of a team has a role to play and it is necessary to acknowledge and value every individual’s contribution to achieving the team’s goals. There are certain types of desirable skills and characteristics to be a team player.
This course will help you hone those qualities that will make you an effective team member. The focus is a practical application to on-the-job situations.
